VI : limoncello capri piu

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Italy limoncello capri piu Web site
http://www.capripiu.com/

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Motion Logo : CLUB FUSION VI : UIH Visual direction Shanghai Rose : VI SYSTEM REGULATION
Showcase:
VI : limoncello capri piu

YEAR:2014
CLIENT:Shanghai XinLong Trade CO., LTD
Branding / Graphics
limoncello capri piu is one of the local brand on Italy. XinLong trade, they import those to China when they have some problems. One of that, capri piu don’t have VI/BI regulations because they are family management company. Second, XinLong need localising to China that means Chinese Type characters and Graphics. My works is those localised branding , first check their graphic works on Italy, Logo, and analyze type face, style, visual tones. On second steps, think and looking for Chinese Font that compare with EN Font, make it “Looks like Same”.